Siyamthanda Gwadana joins Impel with a deep passion for digital storytelling, content creation, and purpose-driven branding. She brings a strong blend of creativity and strategy to her work.
Recently a BCom graduate in Business Innovation and Entrepreneurship from AFDA, where she graduated Cum Laude and earned a Merit Award in Marketing and Sales.
Siyamthanda has been involved in various entrepreneurial initiatives, including a recruitment-focused startup concept where she contributed to campaign planning, content creation, and developing a brand identity from the ground up. Her creativity, adaptability, and resourcefulness are consistent threads throughout her projects.
At Impel Talent, Siyamthanda plays an active role in shaping the company’s digital voice and brand presence. She leads content creation and social media strategy, managing platforms and producing visuals, copy, and campaigns that drive audience engagement. She also supports the growth of the Impel Talent podcast through promotional content, short-form editing, and storytelling that highlights the human side of recruitment. From show notes and teaser clips to repurposed blog content and newsletters, she ensures messaging is sharp, relevant, and connected to the broader talent ecosystem.
She finds marketing to be an exciting and ever-evolving industry; what she loves most is its versatility and the fact that it touches every sector. This flexibility allows her to contribute across different spaces, sit at a variety of tables, and continuously explore new ways to connect with audiences. She is especially excited to be part of a company that values creativity and is reintroducing personality and authenticity into recruitment.
Outside of work, Siyamthanda expresses her creativity through painting, crocheting, and exploring hands-on projects she discovers online.
